{"id":6063,"date":"2024-03-05T12:00:00","date_gmt":"2024-03-05T16:00:00","guid":{"rendered":"https:\/\/sgasoft.com.br\/?p=6063"},"modified":"2026-06-12T16:45:28","modified_gmt":"2026-06-12T20:45:28","slug":"construa-uma-marca-forte-o-poder-do-branding-na-moda","status":"publish","type":"post","link":"https:\/\/sgasoft.com.br\/?p=6063","title":{"rendered":"Construa uma marca forte: o poder do branding na moda"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"6063\" class=\"elementor elementor-6063\" data-elementor-post-type=\"post\">\n\t\t\t\t<div data-particle_enable=\"false\" data-particle-mobile-disabled=\"false\" class=\"elementor-element elementor-element-6e06ee50 e-flex e-con-boxed e-con e-parent\" data-id=\"6e06ee50\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-516a0f6d elementor-widget elementor-widget-text-editor\" data-id=\"516a0f6d\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\n<p><\/p><\/div><\/div><\/div><\/div><\/div> &hellip;<p class=\"ast-the-content-more-link\"> <a class=\"\" href=\"https:\/\/sgasoft.com.br\/?p=6063\"> <span class=\"screen-reader-text\">Construa uma marca forte: o poder do branding na moda<\/span>Leia mais &raquo;<\/a><\/p>","protected":false},"excerpt":{"rendered":"","protected":false},"author":4,"featured_media":6069,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""}},"footnotes":""},"categories":[101],"tags":[73,69],"post_folder":[],"class_list":["post-6063","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing","tag-como-vender-mais","tag-dicas-para-lojas-de-calcados"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v24.9 (Yoast SEO v24.9) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Construa uma marca forte: o poder do branding na moda - SGASoft<\/title>\n<meta name=\"description\" content=\"Descubra como construir uma marca forte na ind\u00fastria da moda com estrat\u00e9gias de branding. Do significado do branding emocional \u00e0 cria\u00e7\u00e3o de uma identidade visual, explore passos para destacar sua marca.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/sgasoft.com.br\/?p=6063\" \/>\n<meta property=\"og:locale\" content=\"pt_BR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Construa uma marca forte: o poder do branding na moda\" \/>\n<meta property=\"og:description\" content=\"Descubra como construir uma marca forte na ind\u00fastria da moda com estrat\u00e9gias de branding. Do significado do branding emocional \u00e0 cria\u00e7\u00e3o de uma identidade visual, explore passos para destacar sua marca.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/sgasoft.com.br\/?p=6063\" \/>\n<meta property=\"og:site_name\" content=\"SGASoft\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/sgasoft\" \/>\n<meta property=\"article:published_time\" content=\"2024-03-05T16:00:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-06-12T20:45:28+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/sgasoft.com.br\/wp-content\/uploads\/2024\/03\/00-CAPA.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1024\" \/>\n\t<meta property=\"og:image:height\" content=\"467\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"T\u00e2nia Gonzaga\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@Sgasoft_\" \/>\n<meta name=\"twitter:site\" content=\"@Sgasoft_\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"T\u00e2nia Gonzaga\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. tempo de leitura\" \/>\n\t<meta name=\"twitter:data2\" content=\"7 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/sgasoft.com.br\/?p=6063#article\",\"isPartOf\":{\"@id\":\"https:\/\/sgasoft.com.br\/?p=6063\"},\"author\":{\"name\":\"T\u00e2nia Gonzaga\",\"@id\":\"https:\/\/sgasoft.com.br\/#\/schema\/person\/392c0875cc4a27df2d0cff6653ae01e4\"},\"headline\":\"Construa uma marca forte: o poder do branding na moda\",\"datePublished\":\"2024-03-05T16:00:00+00:00\",\"dateModified\":\"2026-06-12T20:45:28+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/sgasoft.com.br\/?p=6063\"},\"wordCount\":1287,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/sgasoft.com.br\/#organization\"},\"image\":{\"@id\":\"https:\/\/sgasoft.com.br\/?p=6063#primaryimage\"},\"thumbnailUrl\":\"https:\/\/sgasoft.com.br\/wp-content\/uploads\/2024\/03\/00-CAPA.jpg\",\"keywords\":[\"como vender mais\",\"dicas para lojas de cal\u00e7ados\"],\"articleSection\":[\"Marketing\"],\"inLanguage\":\"pt-BR\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/sgasoft.com.br\/?p=6063#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/sgasoft.com.br\/?p=6063\",\"url\":\"https:\/\/sgasoft.com.br\/?p=6063\",\"name\":\"Construa uma marca forte: o poder do branding na moda - SGASoft\",\"isPartOf\":{\"@id\":\"https:\/\/sgasoft.com.br\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/sgasoft.com.br\/?p=6063#primaryimage\"},\"image\":{\"@id\":\"https:\/\/sgasoft.com.br\/?p=6063#primaryimage\"},\"thumbnailUrl\":\"https:\/\/sgasoft.com.br\/wp-content\/uploads\/2024\/03\/00-CAPA.jpg\",\"datePublished\":\"2024-03-05T16:00:00+00:00\",\"dateModified\":\"2026-06-12T20:45:28+00:00\",\"description\":\"Descubra como construir uma marca forte na ind\u00fastria da moda com estrat\u00e9gias de branding. Do significado do branding emocional \u00e0 cria\u00e7\u00e3o de uma identidade visual, explore passos para destacar sua marca.\",\"breadcrumb\":{\"@id\":\"https:\/\/sgasoft.com.br\/?p=6063#breadcrumb\"},\"inLanguage\":\"pt-BR\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/sgasoft.com.br\/?p=6063\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"pt-BR\",\"@id\":\"https:\/\/sgasoft.com.br\/?p=6063#primaryimage\",\"url\":\"https:\/\/sgasoft.com.br\/wp-content\/uploads\/2024\/03\/00-CAPA.jpg\",\"contentUrl\":\"https:\/\/sgasoft.com.br\/wp-content\/uploads\/2024\/03\/00-CAPA.jpg\",\"width\":1024,\"height\":467,\"caption\":\"branding na moda\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/sgasoft.com.br\/?p=6063#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"In\u00edcio\",\"item\":\"https:\/\/sgasoft.com.br\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Construa uma marca forte: o poder do branding na moda\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/sgasoft.com.br\/#website\",\"url\":\"https:\/\/sgasoft.com.br\/\",\"name\":\"SGASoft\",\"description\":\"Software espec\u00edfico para Lojas de Cal\u00e7ados e Vestu\u00e1rio\",\"publisher\":{\"@id\":\"https:\/\/sgasoft.com.br\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/sgasoft.com.br\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"pt-BR\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/sgasoft.com.br\/#organization\",\"name\":\"SGASoft\",\"url\":\"https:\/\/sgasoft.com.br\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"pt-BR\",\"@id\":\"https:\/\/sgasoft.com.br\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/sgasoft.com.br\/wp-content\/uploads\/2024\/02\/logoSGASoft-1.png\",\"contentUrl\":\"https:\/\/sgasoft.com.br\/wp-content\/uploads\/2024\/02\/logoSGASoft-1.png\",\"width\":696,\"height\":189,\"caption\":\"SGASoft\"},\"image\":{\"@id\":\"https:\/\/sgasoft.com.br\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/sgasoft\",\"https:\/\/x.com\/Sgasoft_\",\"https:\/\/www.instagram.com\/sgasoft\/\",\"https:\/\/www.linkedin.com\/showcase\/sgasoft\/about\/\",\"https:\/\/www.tiktok.com\/@sgasoft_\"]},{\"@type\":\"Person\",\"@id\":\"https:\/\/sgasoft.com.br\/#\/schema\/person\/392c0875cc4a27df2d0cff6653ae01e4\",\"name\":\"T\u00e2nia Gonzaga\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"pt-BR\",\"@id\":\"https:\/\/sgasoft.com.br\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/925e9ffcf6fb6ca5f59e743f9b1d43c79acb9179231e0cdb0c914d77b9ab5b3a?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/925e9ffcf6fb6ca5f59e743f9b1d43c79acb9179231e0cdb0c914d77b9ab5b3a?s=96&d=mm&r=g\",\"caption\":\"T\u00e2nia Gonzaga\"}}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Construa uma marca forte: o poder do branding na moda - SGASoft","description":"Descubra como construir uma marca forte na ind\u00fastria da moda com estrat\u00e9gias de branding. Do significado do branding emocional \u00e0 cria\u00e7\u00e3o de uma identidade visual, explore passos para destacar sua marca.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/sgasoft.com.br\/?p=6063","og_locale":"pt_BR","og_type":"article","og_title":"Construa uma marca forte: o poder do branding na moda","og_description":"Descubra como construir uma marca forte na ind\u00fastria da moda com estrat\u00e9gias de branding. Do significado do branding emocional \u00e0 cria\u00e7\u00e3o de uma identidade visual, explore passos para destacar sua marca.","og_url":"https:\/\/sgasoft.com.br\/?p=6063","og_site_name":"SGASoft","article_publisher":"https:\/\/www.facebook.com\/sgasoft","article_published_time":"2024-03-05T16:00:00+00:00","article_modified_time":"2026-06-12T20:45:28+00:00","og_image":[{"width":1024,"height":467,"url":"https:\/\/sgasoft.com.br\/wp-content\/uploads\/2024\/03\/00-CAPA.jpg","type":"image\/jpeg"}],"author":"T\u00e2nia Gonzaga","twitter_card":"summary_large_image","twitter_creator":"@Sgasoft_","twitter_site":"@Sgasoft_","twitter_misc":{"Escrito por":"T\u00e2nia Gonzaga","Est. tempo de leitura":"7 minutos"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/sgasoft.com.br\/?p=6063#article","isPartOf":{"@id":"https:\/\/sgasoft.com.br\/?p=6063"},"author":{"name":"T\u00e2nia Gonzaga","@id":"https:\/\/sgasoft.com.br\/#\/schema\/person\/392c0875cc4a27df2d0cff6653ae01e4"},"headline":"Construa uma marca forte: o poder do branding na moda","datePublished":"2024-03-05T16:00:00+00:00","dateModified":"2026-06-12T20:45:28+00:00","mainEntityOfPage":{"@id":"https:\/\/sgasoft.com.br\/?p=6063"},"wordCount":1287,"commentCount":0,"publisher":{"@id":"https:\/\/sgasoft.com.br\/#organization"},"image":{"@id":"https:\/\/sgasoft.com.br\/?p=6063#primaryimage"},"thumbnailUrl":"https:\/\/sgasoft.com.br\/wp-content\/uploads\/2024\/03\/00-CAPA.jpg","keywords":["como vender mais","dicas para lojas de cal\u00e7ados"],"articleSection":["Marketing"],"inLanguage":"pt-BR","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/sgasoft.com.br\/?p=6063#respond"]}]},{"@type":"WebPage","@id":"https:\/\/sgasoft.com.br\/?p=6063","url":"https:\/\/sgasoft.com.br\/?p=6063","name":"Construa uma marca forte: o poder do branding na moda - SGASoft","isPartOf":{"@id":"https:\/\/sgasoft.com.br\/#website"},"primaryImageOfPage":{"@id":"https:\/\/sgasoft.com.br\/?p=6063#primaryimage"},"image":{"@id":"https:\/\/sgasoft.com.br\/?p=6063#primaryimage"},"thumbnailUrl":"https:\/\/sgasoft.com.br\/wp-content\/uploads\/2024\/03\/00-CAPA.jpg","datePublished":"2024-03-05T16:00:00+00:00","dateModified":"2026-06-12T20:45:28+00:00","description":"Descubra como construir uma marca forte na ind\u00fastria da moda com estrat\u00e9gias de branding. Do significado do branding emocional \u00e0 cria\u00e7\u00e3o de uma identidade visual, explore passos para destacar sua marca.","breadcrumb":{"@id":"https:\/\/sgasoft.com.br\/?p=6063#breadcrumb"},"inLanguage":"pt-BR","potentialAction":[{"@type":"ReadAction","target":["https:\/\/sgasoft.com.br\/?p=6063"]}]},{"@type":"ImageObject","inLanguage":"pt-BR","@id":"https:\/\/sgasoft.com.br\/?p=6063#primaryimage","url":"https:\/\/sgasoft.com.br\/wp-content\/uploads\/2024\/03\/00-CAPA.jpg","contentUrl":"https:\/\/sgasoft.com.br\/wp-content\/uploads\/2024\/03\/00-CAPA.jpg","width":1024,"height":467,"caption":"branding na moda"},{"@type":"BreadcrumbList","@id":"https:\/\/sgasoft.com.br\/?p=6063#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"In\u00edcio","item":"https:\/\/sgasoft.com.br\/"},{"@type":"ListItem","position":2,"name":"Construa uma marca forte: o poder do branding na moda"}]},{"@type":"WebSite","@id":"https:\/\/sgasoft.com.br\/#website","url":"https:\/\/sgasoft.com.br\/","name":"SGASoft","description":"Software espec\u00edfico para Lojas de Cal\u00e7ados e Vestu\u00e1rio","publisher":{"@id":"https:\/\/sgasoft.com.br\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/sgasoft.com.br\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"pt-BR"},{"@type":"Organization","@id":"https:\/\/sgasoft.com.br\/#organization","name":"SGASoft","url":"https:\/\/sgasoft.com.br\/","logo":{"@type":"ImageObject","inLanguage":"pt-BR","@id":"https:\/\/sgasoft.com.br\/#\/schema\/logo\/image\/","url":"https:\/\/sgasoft.com.br\/wp-content\/uploads\/2024\/02\/logoSGASoft-1.png","contentUrl":"https:\/\/sgasoft.com.br\/wp-content\/uploads\/2024\/02\/logoSGASoft-1.png","width":696,"height":189,"caption":"SGASoft"},"image":{"@id":"https:\/\/sgasoft.com.br\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/sgasoft","https:\/\/x.com\/Sgasoft_","https:\/\/www.instagram.com\/sgasoft\/","https:\/\/www.linkedin.com\/showcase\/sgasoft\/about\/","https:\/\/www.tiktok.com\/@sgasoft_"]},{"@type":"Person","@id":"https:\/\/sgasoft.com.br\/#\/schema\/person\/392c0875cc4a27df2d0cff6653ae01e4","name":"T\u00e2nia Gonzaga","image":{"@type":"ImageObject","inLanguage":"pt-BR","@id":"https:\/\/sgasoft.com.br\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/925e9ffcf6fb6ca5f59e743f9b1d43c79acb9179231e0cdb0c914d77b9ab5b3a?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/925e9ffcf6fb6ca5f59e743f9b1d43c79acb9179231e0cdb0c914d77b9ab5b3a?s=96&d=mm&r=g","caption":"T\u00e2nia Gonzaga"}}]}},"_links":{"self":[{"href":"https:\/\/sgasoft.com.br\/index.php?rest_route=\/wp\/v2\/posts\/6063","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/sgasoft.com.br\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/sgasoft.com.br\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/sgasoft.com.br\/index.php?rest_route=\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/sgasoft.com.br\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=6063"}],"version-history":[{"count":0,"href":"https:\/\/sgasoft.com.br\/index.php?rest_route=\/wp\/v2\/posts\/6063\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/sgasoft.com.br\/index.php?rest_route=\/wp\/v2\/media\/6069"}],"wp:attachment":[{"href":"https:\/\/sgasoft.com.br\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=6063"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/sgasoft.com.br\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=6063"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/sgasoft.com.br\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=6063"},{"taxonomy":"post_folder","embeddable":true,"href":"https:\/\/sgasoft.com.br\/index.php?rest_route=%2Fwp%2Fv2%2Fpost_folder&post=6063"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}